RETARGETING MARKETING

Have you ever left something in an online shopping cart and then been surprised when it popped up as a display ad on Facebook the next day? If you’re like us, it was probably highly relevant and made you take notice! This is retargeting marketing or just “retargeting,” whereby advertisers can follow their website visitors across the web to recapture sales that might otherwise have been lost.

Think of it as a safety net that Cruz Bay Marketing Marketing can set up around your site so that you can get a second, third or fourth chance at converting a visitor that you’ve already spent marketing dollars on to attract.

 

  • Includes: Display retargeting throughout the internet
  • Conversion indicators research (pages, events and shopping cart interaction)
  • Tracking integration
  • Ad copy and creative development
  • Campaign setup
  • Launch of ad campaigns
  • Testing and optimization (visitor segmentation, ad alignment, frequency, timeframe)
  • Bid and budget management
  • Analysis and reporting

"Partnering with Cruz Bay Marketing has made a tremendous difference with our programs. It’s provided an additional scale we would not have been able to achieve internally, and across the board we are seeing revenue growth in double digits and a strong focus on the deployment of new programs. We’re extremely pleased with the Cruz Bay Marketing team and the results they are generating."

Only Natural Pet Store

"The members of Cruz Bay Marketing's team are a perfect extension to our marketing team. They made it easy to quickly grow and maintain Neat's business. Their attention to detail and experience in the field has made them a real asset."

—The Neat Company

Contact us for a free evaluation and proposal